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Marketing Manager - Dublin North

New Item
Ref: 435 Date Posted: Thursday 23 Feb 2023

Title: Marketing Manager

Type: 6 months Maternity Contract

Hours: Part-time

Starting: March 2022

Main Responsibilities

  • Using Google Analytics, Google Ads etc. to analyze & optimize digital campaigns.
  • Administration skills Word, Excel.
  • Creation of weekly and monthly reports for management including campaign results, campaign tracking, analyzing campaigns in terms of ROAS, ROI etc.
  • Content creation/design for digital & social media
  • Developing and maintaining Facebook/ Instagram adverts. As well as maintaining organic content across all social platforms.
  • Ensure digital design is optimized for branding, impact, SEO, web development, etc.
  • Maintaining website & Content
  • SEO – Ensuring Irish Dental Jobs rank highest against in competitors in search
  • Conduct keyword research, SEO competitor analysis, execute SEO strategies to grow our organic traffic, Link Building, maintaining website & domain authority for SEO eg. Google for Jobs, Each job spec. search engine optimized
  • Integrate online activities with off-line marketing efforts to ensure optimal consistency for the company online & offline
  • Creating & reporting email marketing campaigns, experience in Mailchimp preferred.
  • Creative Thinking
  • Events co-ordinating
  • Market Research – Salary Surveys etc.
  • Competitor research to maintain industry leadership

· Qualifications and Skills:

  • A relevant third level qualification e.g. Marketing, Digital Marketing, Business etc.
  • Strong digital copywriting, design, content marketing, and verbal communication skills required
  • Proven experience in growing online channels
  • Experience with Google Analytics, Webmaster Tools, Adwords, and any other industry tools similar to any of the below; SEO Tools such as Moz, Screaming Frog etc. Content research/design tools such as BuzzSumo, Ubersuggest, Canva Busines etc. Keyword Research tools - Google Keyword Planner, All Google Tools, Google Analytics, Google Adwords, Google Search Console, Google My Business etc., Email Marketing tools - Mailchimp, Social Media tools - Hootsuite.

Contract length: 6 months

Part-time hours: 24 per week

Expected start date: March 2022

Job Types: Part-time, Temporary

Benefits:

  • Company events
  • On-site parking

Schedule:

  • 8 hour shift

Education:

  • Bachelor's (preferred)

Experience:

  • Marketing: 1 year (preferred)